I would like to preface this post by saying that I am by no means downplaying the importance of ensuring gynecological health. Nor am I saying that screening for cervical cancer is not a serious matter. I religiously attend my annual exam, and have never complained about it. It's a whopping fifteen minutes of my time each year.
I do, however, have to say that whoever is behind CBS' new PSA campaign maybe needs to re-think the delivery. If you haven't yet seen the commercials in which Mr. Suave actor tells you the something special you can do for 'your woman' this year is to schedule her pap smear, then I've included it in the post for you. I can only imagine men across America as they innocently look at their wives and say..."Baby, I gave you the gift of life. Not even Santa can bring that." There's even a version for Hannakuh...does that mean you have to get eight pap smears?
I'm pretty sure most men wouldn't be too jazzed if their woman slipped an appointment card for a colonoscopy or prostate exam into their stockings instead of Guitar Hero. But that's just my humble opinion. How about I'll schedule my annual exam all by myself...I'm a big girl.